A 30-Year Partnership Rooted in Trust, Quality, and Shared Values
In the heavy equipment sector, enduring partnerships are built not just on products, but on shared values, trust, and an unwavering commitment to customer success. Dahbashi Engineering’s relationship with Interpart exemplifies exactly that.
Interpart has carved a niche in the industry by focusing exclusively on parts for small earthmoving equipment—specifically JCB machines. This specialist approach ensures that every part delivered is optimized for performance, reliability, and longevity.
Decades of Collaboration
The partnership between the two companies spans more than 30 years—an exceptional milestone in any industry. What began as a modest collaboration has evolved into a cornerstone of success for both companies. Today, Dahbashi stands as Interpart’s number one distributor globally, a position earned through consistent growth and mutual respect.
“From the outset, Dahbashi believed in our mission of offering a genuine alternative to JCB parts, without compromising on quality,” shares Richard Watson, Executive Director of Interpart. “Even when faced with market pressure from cheaper alternatives, we have remained committed to our shared principles.”
This long-standing trust is also rooted in strong personal ties. The bond between the founders of Dahbashi and Interpart has seamlessly passed on to the next generation, further strengthening the collaboration.
Empowering Customer Success in the Middle East
One of the defining features of this partnership is how it translates into value for the end user. Interpart continually expands its product range based on real-time feedback from Dahbashi’s customer base. This responsiveness ensures that the parts customers need are readily available, minimizing downtime and maximizing productivity.
“We enable Dahbashi to serve their customers effectively by offering not just the best quality parts, but also the inventory support to back them up. In this region, availability is everything. No end user wants their equipment sitting idle,” notes Richard Watson.
Navigating Market Challenges Together
The Middle East market has become increasingly competitive, with lower-quality alternatives posing a challenge to premium suppliers. Yet, Interpart and Dahbashi remain committed to upholding quality. “While margins have been squeezed, our goal is to support Dahbashi with price-matching and consistent stock availability,” Richard Watson explains.
As the partnership enters its fourth decade, both Interpart and Dahbashi remain aligned in their mission: delivering reliable, high-quality alternatives that keep the region’s equipment running. In an industry where time is money and trust is hard-earned, this collaboration stands as a testament to what long-term vision and shared values can achieve.
